Fernando Martinez

Hello! I'm Fernando

I'm a social media power user with experience helping brands reach their clientele by implementing new trends in creative ways. I'm a Millennial who grew up during the rise of social media allowing me to observe its trends (and sometimes lead them) for nearly 20 years. I’m also a Chicago native, so I understand how to market to your target demographic.

Fernando Martinez

SOCIAL MEDIA MANAGER

(872) 216-1643

Email:

martinez11491@gmail.com

Address:

Andersonville, Chicago, IL

Phone:

HOME

EXPERIENCE

December 2021 - Present

Social Media Manager

Atmosphere Bar

Coordinate, create, and schedule online posts related to daily and other upcoming activities at 3 different business venues
Analyze data from multiple social media platforms to provide insights and develop best practices
Assist in planning, promoting, and photographing of in-person events

January 2017 - Present

NERA Economic Consulting

Admin & Marketing Assistant

Oversee CRM data quality efforts, support with mailing lists and report creation, regularly update mailing lists and contacts
Create, test, and deploy multiple forms of email campaigns in Pardot, including announcements and event invitations
Manage schedules, assist with project work for multiple seniors, ensure sufficient levels of office supplies, cater weekly breakfasts, lunches, celebrations, and resolve office IT issues

May 2014 - May 2016

Customer Support Supervisor & Fraud Specialist

Groupon

Generated daily reports of latest consumer fraud data and implemented new procedures to further prevent it
Created, organized, and managed training materials and meetings to further employee development
Resolved escalated customer service issues and concerns in professional and overall friendly manner

June 2012 - May 2013

Advertiser Marketing Intern

Chicago Tribune

Managed social media accounts, launched campaigns, and analyzed results and interactions with multiple listening tools
Pulled data from multiple syndicated data networks to help effectively target different consumer demographics
Partnered with Advertising Sales team to create ads, emails, and campaigns for different market needs

EDUCATION

2010 - 2014

DePaul University

Bachelor's Degree

Received a Bachelor's Degree in Marketing with a specialization in Integrated Marketing. Worked with global brands such as Bosch Tools to assist in rebranding less-popular tools and create new marketing campaigns. Also received a minor in communications with an emphasis on online marketing communications.